Advertisement
Availability of Space in Indian Dairyman for Advertisement
Indian Dairy Association is an apex body of dairy professional in country and Indian Dairyman is its prime publication which is considered to be the mouth piece of the dairy industry in country. It carries informative articles by experts on various fields of dairy industry-like technology, engineering, cattle breeding, nutrition, market information and news from India and abroad etc.
There has been considerable qualitative improvement in Indian Dairyman, which has increased its readership. This periodical is being widely referred to by the Chief Executives in the Cooperatives, Federations and top Private Organizations in India and countries abroad. Now, Indian Dairyman is visible in the national and international arena. Therefore, Indian Dairyman is the right medium to reach focused audience.
It is for the information of all concerned that there is space available in Indian Dairyman for sale for the purpose of advertisement.
Profile of the Reader
Indian Dairyman & Indian Journal of Dairy Science are circulated in the various parts of the country and to the nations abroad and read by most members of the dairy community. It is being widely referred to by the Chief Executives in the Cooperatives, Federations and top private organizations and dairy organizations abroad and subscribed by their respective libraries. The readership of the journals, subscribed by various institutions as well as the libraries, is growing by leaps and bounds!
Tariff Per Insertion
|
Position
|
Indian Dairyman
|
Indian Journal of Dairy Science
|
| |
Tariff Rs.
|
Tariff US$
|
Discount
|
Rs.
|
US$
|
|
Back Cover
|
30,000
|
850
|
5%
|
N.A.
|
N.A.
|
|
Inside Front and Back
|
18,000
|
675
|
10%
|
N.A.
|
N.A.
|
|
Inside Front Cover Facing (First Page)
|
16,000
|
600
|
NIL
|
N.A.
|
N.A.
|
|
First Facing Page
|
25,000
|
800
|
NIL
|
N.A.
|
N.A.
|
|
2nd Facing Page
|
21,000
|
700
|
NIL
|
N.A.
|
N.A.
|
|
Content Facing Page
|
14,000
|
540
|
NIL
|
N.A.
|
N.A.
|
|
Inside Back Cover Facing
|
13,000
|
525
|
10%
|
5,750
|
250
|
|
First Bunch of Ad After President’s Desk
|
12,000
|
500
|
Left Page 10% Disc.
|
N.A.
|
N.A.
|
|
Facing Page Colour
|
18,400
|
600
|
20%
|
N.A.
|
N.A.
|
|
Inside Colour Right Page Ad
|
11,800
|
480
|
20%
|
N.A.
|
N.A.
|
|
Inside Colour Left Page Ad
|
10,500
|
420
|
20%
|
N.A.
|
N.A.
|
|
Half Page Colour
|
5,400
|
210
|
NIL
|
N.A.
|
N.A.
|
|
Half Page B&W
|
2,800
|
120
|
20%
|
N.A.
|
N.A.
|
|
Full Page B&W
|
5,200
|
240
|
20%
|
N.A.
|
N.A.
|
GST @ 5% extra
- Any fixed position demand under bulk booking will have 10% discount only.
- Discount is applicable for a minimum booking of 12 insertions only.
- Publication on advance payment basis only
Advertisement Material:
- Colour Advertisement :
Four colour positives must be accompanied with a colour printout for colour matching purpose.
-
Electronic Artwork
The advertisement may be sent in CD in PS File format OR in TIFF format only. All halftone/four colour scans should be scanned at minimum 300 dpi. All four colour scan should be saved as CMYK not RGB. Processing charges would be borne by the advertiser as per actual.
-
Black & White Advertisement
The advertisement should be provided in good quality art work. In case, the advertisement includes photograph/vignette/screen, it should be either in the form of Bromide or Positive only. However, the advertisement containing text only, may be given in the form of laser printout (600/1200 dpi) also.
|
Advertisement Size (Mechanical Data)
|
Position
|
Print CMS
|
Trim CMS
|
Bleed CMS
|
|
Back Cover (Colour)
|
24.5x18.5
|
28x21.5
|
29x22.5
|
|
Front or Back Inside Cover (Colour)
|
24.5x18.5
|
28x21.5
|
29x22.5
|
|
Double Spread (Colour/Black & White)
|
24.5x37
|
28x43
|
29x44
|
|
Full Page (Colour/Black & White)
|
24.5x18.5
|
28x21.5
|
29x22.5
|
|
Half Page Horizontal(Black & White)
|
12x18.5
|
14x21.5
|
14.5x22.5
|
Payment
100% Advance payment should be made through Bank Draft payable at New Delhi / Cheque payable at par in favour of the “Indian Dairy Association” along with the Release Order.
|
Correspondence pertaining to advertisement may be sent to:
|
Mr. N K Pandey
Sr. Executive (Publications)
Indian Dairy Association
IDA House, Sector-IV, R.K. Puram, New Delhi-110 022
Phones.: 91-11-26170781, 26165355, 26179780-81
E-mail: ida.adv@gmail.com